Imbibe 75 Person to Watch: Amanda Victoria

In 2019, Amanda Victoria was pregnant with her first child and living in an apartment in lower Manhattan when she and her partner, Joseph Mintz, decided to start a drinks business. In February 2020, right before their lives and the entire world changed, they debuted Siponey Spritz Co., the first B Corp-certified canned cocktail company. Making additive-free, ready-to-drink spritzes, Siponey also participates in 1% for the Planet and supports organizations like Detroit Hives, Corporate Pero Latinos, and Cristian Rivera Foundation.

Social responsibility and ecological sustainability are key not only to Siponey’s brand identity, but to who she is as a person, says Victoria, the company’s CEO. “For me, it’s always been: Who makes it, how do they make it, and what is it being made with? That hasn’t always been the trend.” In 2024, she ran for New York State Assembly. Currently, she serves on the board of Corporate Pero Latinos and Focus on Health. A former brand ambassador for Rémy Cointreau, William Grant & Sons, Bacardi, and Moët Hennessy, Victoria cut her teeth as a cocktail server and bartender in such storied New York City destinations as PDT, Dutch Kills, and the now-shuttered Pegu Club.

She’s pleased to see the cocktail industry evolve to incorporate more voices and perspectives, including the rise of thoughtfully made nonalcoholic drinks. “It’s a more inclusive experience,” she says. “There’s no judgment whether someone is drinking alcohol or not, and that’s important when we talk about hospitality and making people feel welcome.”

In 2024, Siponey launched its first fleet of alcohol-free canned spritzes. “I wanted to create something that gives consumers more choices,” Victoria says. “With the crack of a can, you can have a beautiful nonalcoholic cocktail, or you can utilize it as a mixer. There are options for everyone.”

Click here to read more about some of 2025’s other Imbibe 75 People and Places to Watch.