The combination of strawberries and Fernet first came to Jason Asher, Barter & Shake VP of Beverage, when he paired sun-dried strawberries with a Jamaican-style rib dish for a Fernet dinner in Phoenix. The strawberry-infused Fernet went on to pop up in various forms at the Barter & Shake bars. But at nautical-themed UnderTow, according to Asher, this cocktail, is "an herbal Strawberry Daiquiri meets Miami Vice."